It's me, Mel!

I'd love to talk to y'all. Feel free to send me an email at yobochua@gmail.com

Open to contract and full-time product design roles. Based in San Francisco, happy to work remote.

Mel at the coast, looking down and away from the camera, in an orange and lilac duotone

Background

I'm a product designer who leads with craft. At a global biopharma company, I design product and set the art direction for a digital health app: I wrote the illustration standard, scaled it from just me to a team of three, and set the motion patterns other designers copy into their own files.

Before that, I was the only product designer at Hidden Door, an AI storytelling game, and at CanWe, a dating app, where I designed and shipped the features in my case studies. I started at Brain Racers, an edtech and gaming startup, building its style guide and the illustrations in its investor materials.

Underneath all of it is thirty years of art: a BFA from UC Santa Cruz, an experimental MFA in Trondheim, Norway, and a year-long tattoo apprenticeship. I do my best work with researchers, engineers and other designers, and I'm looking for a team that wants all of that in one person.